Education & Schooling

Emails Sent 8,000 Campaign Cost $300 Emails Opened 363 Open % 4.53% Total Redemptions 21 Yearly Value Per Customer $66 Cost Per New Customer $14

Emails Sent 12,000 Campaign Cost $450 Emails Opened 494 Open % 4.11% Total Redemptions 64 Yearly Value Per Customer $180 Cost Per New Customer $7

Emails Sent 5,814 Campaign Length 6 Months Campaign Cost $875 # of New Students from 2 Deployments 20 Return on First 2 Deployments $2,125 Average Yearly Value/Customer $690 Expected New Members from 6 Months 60

Emails Sent 1,000 Campaign Length 12 Months Campaign Cost $599 # of New Members Per Send (1st Send) 2 Return on 1st Email Deployment $401 Yearly Value/Customer (Membership Cost) $500 Expected New Members Per Campaign 24